About Grey Power
We live by five core values that are instrumental to the success of our business. These values reflect our commitment to excel in all aspects of our business and are what guides us:
We behave with integrity
We respect each other
We are customer driven
We strive for excellence
We are socially responsible
In 1993, Grey Power saw an opportunity to provide insurance products for Canadians that are 50 or over. This segment of the population is unique and has specific needs but is also, in general, lower risk. This allowed Grey Power to offer these customers the insurance coverage they need with the savings they deserve because they do all the little things that keep our roads safe.
Since then, we have offered auto insurance, home insurance, recreational vehicle insurance, travel and identity theft insurance and more. Thousands of Canadians in Ontario, Alberta, New Brunswick, Prince Edward Island and Nova Scotia have benefited from the coverage and the savings this wholly-owned and operated Canadian company has to offer.
Grey Power is part of the Intact Financial Corporation (IFC) family, the country's largest provider of automobile, home and commercial insurance. Services are provided by Grey Power Insurance Brokers Inc. and the insurance products are provided by Trafalgar Insurance Company of Canada, also a member of the IFC family.
IFC is publicly traded on the Toronto Stock Exchange (symbol: IFC).